TobyKPI | Portfolio

About Me

I build attention, reach, and digital growth.

I am a creative professional focused on building clean, modern, and impactful digital experiences. My work blends strategy, content, design, editing, and execution to create real online momentum.

I help brands and businesses grow their digital presence by turning content into reach, engagement, and measurable results. From websites and video editing to social media growth, my focus is simple: scale attention and turn it into opportunity.

Growth Results

Instagram scaling results
that speak for themselves.

I helped scale an Instagram page through content strategy, audience-focused execution, and high-shareability creative. One of my recent projects is @cuhvo, a page I started working on in November with a focus on reach, growth, retention, and viral distribution.

Case Study • Last 30 Days

Recent Project: @cuhvo

This is one of my recent projects I’ve been working on. Since starting in November, I’ve focused on content strategy, audience growth, and scaling reach through highly shareable reels, consistent execution, and content designed to attract new viewers.

View Page

Most important performance proof

This screenshot shows the biggest headline metric from the page: total views, non-follower discovery, and accounts reached. It gives immediate proof of large-scale exposure and growth beyond the existing audience.

Instagram views and accounts reached screenshot

Interaction growth

Massive interaction volume generated from reels-driven content.

Top content proof

Top-performing reels showing multi-million view content outputs.

Total Views

33,923,899

Large-scale exposure generated through short-form content designed to push beyond the current follower base and continuously bring in fresh traffic.

98.6% from non-followers

Accounts Reached

17,824,816

Accounts reached in the last 30 days through organic content performance.

▲ +2,144.7% vs previous period

Audience Breakdown

Followers 1.4%

Non-followers 98.6%

Reels Contribution 100.0%

Total Interactions

6,337,867

Strong engagement generated through content designed for reach, retention, and shares — with the overwhelming majority coming from people who were not already following the page.

99.8% from non-followers

Profile Activity

20,108

Profile visits generated during the 30-day period.

▲ +922.3% vs previous period

Engagement Source

Followers 0.2%

Non-followers 99.8%

Primary Format Reels

Likes

2,199,466

High-volume engagement across top-performing reels.

Comments

15,390

Conversation and audience response at scale.

Saves

138,506

Content strong enough for repeat value and retention.

1,909,072

Massive word-of-mouth distribution and virality.

Reposts

166,360

Content pushed further through audience-driven reposting.

13M Top Reel Views

5.3M Second Top Reel

4.4M Third Top Reel

2.4M Fourth Top Reel

Edited By Me

Videos

This section highlights work I edited, with a featured comparison showing how raw footage can be transformed into a polished final production. From pacing and cuts to structure and presentation, editing is a major part of how I help content hit harder.

Featured Edit

From rough draft footage to final production.

This featured video gives a direct look at my editing process by showing the difference between the original draft and the finished version. It highlights how I shape raw content into something cleaner, stronger, and more engaging through editing choices that improve flow, clarity, and impact.

I edited this to showcase how production value can change the way content feels — not just visually, but emotionally and strategically too.

Video Editing Before & After Creative Direction Final Production

Watch on YouTube See More Work

Edited Video Project 01

A polished short-form edit focused on presentation, timing, and overall visual delivery. This piece reflects my approach to making content feel cleaner, sharper, and more engaging.

Edited By TobyKPI

Edited Video Project 02

Another example of my editing work, built around stronger pacing, cleaner structure, and a more complete final presentation that helps the content land better with viewers.

Edited By TobyKPI

I build attention, reach, and digital growth.